Switch: How to Change Things When Change Is Hard by Dan & Chip Heath
Dan Heath is a Senior Fellow at Duke University’s CASE center, which supports social entrepreneurs. At CASE he founded the Change Academy, a program designed to boost the impact of social sector leaders. His brother, Chip Heath, is a professor at the Stanford Graduate School of Business, where he teaches business strategy and organizations. Together they’ve written three New York Times bestsellers: Decisive, Switch, and Made to Stick.
Do you want to find out which are the most effective techniques that create compliance? Or what are the factors that makes a person say yes to another person? What stands behind the persuasion mechanism? Which are its triggers?
Jump from curiosity to knowledge and start reading Influence: The Psychology of Persuasion by We’ve pulled the main ideas in the book summary below. Also find other great nuggets (visual quotes from books) in the nugget app.
When you look in the mirror every morning, how do you feel about yourself?
Do you hate yourself? Do you respect yourself enough? Protection or self destruction? Respect? Shame?
This may be just a moment of confrontation with yourself. But what stands behind the mirror, in the hidden spots of the mind?
If you are looking for a better understanding of your own irrational mind, look no further. Check the book summary and some nuggets (visual quotes from books) from Irrationally Yours by
The 80/20 Principle: the Secret to Achieving More with Less – by Richard Koch
“Efficiency clears the space for life enhancement, while life enhancement requires us to be clear about the few things that are really important in our work”.
At a first sight this may sound like a conclusion. By reading Richard Koch’s book, you will discover that this is the perquisite for a real and very applicable rule: The 80/20 Principle.
It’s time to peek at the book summary below and travel through the nuggets‘ world (visual quotes from books) to discover your shortcut to success.
The Power of Habit: lessons about how to read the human mind and to play the power of thought- by Charles Duhigg
Why do habits exist? How could these be changed in order to transform our personal lives? How do habits interact with our businesses’ and communities’ lives?
The Power of Habit, written by award-winning New York Times journalist Charles Duhigg, takes us through the latest scientific discoveries and gives us answers to questions like these.
These nuggets (visual quotes from books) and the summary of the book will help you find out more about Charles Duhigg’s approach.